Rod Sloane's No-Bull Marketing Radio Show
Author and Speaker Rod Sloane shares his tips, ideas and tactics on how to transform where you work into a simple No-Bull Business. The Audio Player is at the foot of the page. t: 020 8840 9498 rod@rodsloane.co.uk

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February 2010
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Syndication

Phil Fernandez and Rod Sloane discuss how to get started on the road to aligning your sales and marketing teams.  We discuss whether beer is more important than software on the road to alignment.

Direct download: Phil_Fernandez_Feb_2010_Complete.mp3
Category: podcasts -- posted at: 11:10 AM
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Interview with Kent Huffman CMO of Bearcom Wireless on creating better alignment between sales and marketing.
Direct download: Kent_Huffman_Complete.mp3
Category: podcasts -- posted at: 4:56 AM
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An interview with Adam Needles, Director of Field Marketing at Silverpop, on having a customer centric approach to Sales and Marketing Alignment.
Direct download: Adam_Needles.mp3
Category: podcasts -- posted at: 5:45 AM
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Part 2 of Rod Sloane's interview with Christine Crandell. Christine has some radical views on how to compensate your marketing staff if you want to align sales and marketing.

Direct download: Christine_Crandell_Part_2__November_2009.mp3
Category: podcasts -- posted at: 12:53 PM
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Content rich discussion with Christine Crandell on how to align your sales and marketing.

Direct download: Christine_Crandell_Podcast.mp3
Category: podcasts -- posted at: 7:50 AM
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I interview Jim McLaughlin, Sales and Marketing Director of Axiall about how to improve the alignment between sales and marketing. Jim was the  International Sales Director at the Financial Times.
Direct download: Interview_with_Jim_McLaughlin.mp3
Category: podcasts -- posted at: 7:19 AM
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Interview with Grant Leboff the author of Sales Therapy.
Direct download: grant_leboff.mp3
Category: podcasts -- posted at: 10:07 AM
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Part Three of the Drayton Bird interview where we discuss where to place the big idea in your marketing. We also forecast the future of direct marketing.
Direct download: Drayton_Bird__April_2009_Interview_Part_3.mp3
Category: podcasts -- posted at: 4:24 AM
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Part 2 of my recent interview with Drayton Bird discussing how to keep your prospect interested, how to use traditional marketing with permission based marketing and how to find that creative inspiration when you sit down to write your marketing.
Direct download: Drayton_Bird__Part_2.mp3
Category: podcasts -- posted at: 1:39 PM
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First part of my interview with UK marketing legend Drayton Bird, author of "Commonsense Direct Marketing". Lots of further marketing resources at  www.DraytonBird.com
Direct download: Drayton_Bird_Interview_Part_One.mp3
Category: podcasts -- posted at: 11:11 AM
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